SEPHORA LUXE CAMPAIGN 2020

For this Luxe campaign, I was one of two designers working on this. Although my focus was the social aspect, I was heavily involved in concept creation, deck building, beauty styling, beauty shoot, typography, video graphics, retouching, and more. Here is a snippit of how this social campaign came to life, along with a set Giphy’s I created, and made an in-house style guide for. Below you will find other assets of the campaign, and overall mood and tone for the project.